Projeto selecionado
Branding & Site — 2024
Role para explorar
Visão geral
We crafted a visual language that balances structure and emotion — a system designed to scale across digital and printed touchpoints without ever losing its personality.
- Cliente
- Mercos
- Ano
- 2024
- Atuação
- Visual Design & Art Direction
- Contexto
- Brand identity, art direction and a scalable digital system.
- Serviços
- Brand IdentityArt DirectionWeb DesignUI/UX Design






Manifesto
Positioning, concept and brand values translated into a single, coherent visual narrative.
Pilares
01
Innovation
Bold creative direction that pushes the brand beyond the expected.
02
Simplicity
A clear visual system that stays consistent across every touchpoint.
03
Trust
Considered details that make the brand feel reliable and premium.
04
Experience
Crafted interactions designed to leave a lasting impression.

Aplicações da marca










Sistema visual
Ink
Graphite
Mist
Signal
Paper




No contexto

A brand that feels alive — applied to real people, real moments and real context.
Project stakeholderClient
